Like most technologies, Tobii eye tracker can be used for good or ill. Tracking natural eye movements the technology can assist the disabled to control computers and so help them towards more independent lives.
Eye tracking can also be used for research and development and to study individual behaviours.
Consider this: "SteelSeries has teamed up with Tobii to develop the world’s first eye tracking training device to improve your gaming performance. It tracks your eyes, analyzes the data, benchmarks your stats to your favorite players and provides real time feedback to really improve your play."
When educators insist that game-based learning is introduced into schools the potential to study and manipulate students` cognition and behaviours is enormous.
http://www.tobii.com/
See also: http://alicemooreuk.blogspot.co.uk/2014/11/game-based-learning.html
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