ParentPort (www.parentport.org.uk) has been set up to make it easier for parents to complain about material they have seen or heard across the media, communications and retail industries.
The website has been jointly developed by the Advertising Standards Authority (ASA), the Authority for Television On Demand (ATVOD), the BBC Trust, the British Board of Film Classification (BBFC), the Office of Communications (Ofcom), the Press Complaints Commission (PCC) and the Video Standards Council (VSC)/Pan-European Game Information (PEGI).
It has been created in response to Reg Bailey’s Independent Review of the Commercialisation and Sexualisation of Childhood*, which recommended that regulators should work together to create a single website to act as an interface between themselves and parents.What is Video on Demand (VOD)? They explain this on another web page:
By law, a VOD service is only regulated if it’s offering users "TV-like programmes" and is operated from the UK. Also someone must have overall editorial responsibility for selecting and organising the content to provide to users.
So services where users upload their own content – such as video-sharing sites like You Tube – would not be classed as video on demand and are therefore not regulated by ATVOD.It seems ATVOD have recently changed their minds about that but then they have claimed that standardisation and regulation is an `evolving art.` That is, this not-for-profit private company is prepared to make it up as they go along. In recent times they have demanded that the UKColumn register with them and be subject to their regulations. The UKColumn responded by removing their videos from YouTube and are still live streaming.
Now, why would an organisation committed to safeguarding children by joining forces with other media regulators bend their own rules and come after the UKColumn who almost daily draw attention to the abuse of children - topics often ignored by the mainstream?
http://www.parentport.org.uk/News/launch
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